Mobile Internet Phenomena Report Spotlight: Five Opportunities for 5G Fixed Wireless Access

By Sandvine May 24, 2021

5G Fixed Wireless Access (FWA) is expected to be one of the most lucrative early use cases for 5G as it allows both fixed and mobile service providers to expand their market reach in a cost effective way. This is especially the case where fiber is too expensive to roll out and maintain in the last mile in many suburban and rural areas, yet consumer and...

Topics: Mobile operators, 5G, Mobile internet phenomena, Fixed wireless access

A Day in the Life of a Mobile Network

By Sandvine May 10, 2021

Our mobile devices are now rarely out of reach. From the instance your alarm wakes you up in the morning to the last social media thumb scroll, our mobile devices are constantly by our side.A mobile network is fascinating between these two moments throughout the typical day - when commuting to work, standing in line for coffee, grabbing lunch, taking the...

Topics: Mobile operators, 5G, Mobile internet phenomena

Mobile Internet Phenomena Preview: Mobile video dominates with 62% of all mobile traffic volume

By Cam Cullen, VP of Government Solutions February 20, 2020

Hey! Did you know that people like to watch videos on their phones? Well, according to the latest Mobile Internet Phenomena Report, people really, really, like mobile video. That isn't a surprise to any mobile operator in the world, but things have shifted over the past year.

Topics: Streaming video, Mobile internet phenomena, Instagram

Mobile Internet Phenomena Preview: Social video on the upswing

By Cam Cullen, VP of Government Solutions February 18, 2020

If I told you that Facebook video has spiked in the last year, would you be surprised?

Topics: Youtube, Facebook, Streaming video, Mobile internet phenomena, Instagram, Social media, Social sharing

Mobile Internet Phenomena Preview: Are Facebook and Google the biggest brands for mobile traffic?

By Cam Cullen, VP of Government Solutions February 17, 2020

If I asked which brand has the largest traffic share on mobile, a few names come to mind. In the Global Internet Phenomena Report, we reported the traffic share of the six major brands on the internet is 43%. Are these brands the ones that dominate mobile traffic as well?

Topics: Google, Netflix, Apple, Facebook, Whatsapp, Mobile internet phenomena, Instagram, Microsoft, Amazon

Mobile Internet Phenomena Preview: Mobile Gaming is a Battle Royale!

By Cam Cullen, VP of Government Solutions February 14, 2020

Mobile gaming has evolved from Facebook-oriented games like Farmville (remember that one!) to real-time strategy games like Game of War and Clash of Clans, to a new level of prominence now with the popularity of the Battle Royale and MOBA games. However, gaming today does not generate a lot of traffic (outside of downloads), so does gaming really matter for...

Topics: Pokemon go, Mobile internet phenomena, Pubg, Fortnite, Gaming, Cloud gaming

Mobile Internet Phenomena Preview: WhatsApp crosses 2B and climbs the usage charts

By Cam Cullen, VP of Government Solutions February 13, 2020

Messaging is a key component of the mobile experience for users in the past, that was SMS. Now, it is some form of messaging application, often associated with a social network. And messaging is no longer just text it's audio, video, and live streaming.

Topics: Facebook, Whatsapp, Mobile internet phenomena, Snapchat, Messaging

Mobile Internet Phenomena Preview: How will 5G mobile networks behave?

By Cam Cullen, VP of Government Solutions February 12, 2020

What if 5G networks were actually used as a fixed line replacement? Many operators (TMobile and Verizon among them) have announced that they will offer 5G modems for home use to compete with fixed line services with the higher throughput supported by 5G. Is building that network to deliver good QoE different than a normal mobile network?

Topics: Netflix, Amazonprime, Youtube, Nest, Xbox live, Playstation network, Mobile internet phenomena, Hulu, Disney

Countdown to the 2020 Mobile Internet Phenomena Report...

By Cam Cullen, VP of Government Solutions February 11, 2020

Next week, Sandvine will release the 2020 Mobile Internet Phenomena Report! This is the 10th year of Sandvine publishing the Phenomena reports, and they are of critical importance to network operators that are struggling to cope with an ever changing mix of traffic - dominated by video, gaming, and social sharing. This year, we are continuing to drill...

Topics: Netflix, Youtube, Facebook, Pokemon go, Mobile internet phenomena, Tiktok, Pubg, Fortnite, Instagram

Mobile Internet Phenomena: The mobile gaming crown goes to....

By Cam Cullen, VP of Government Solutions February 14, 2019

This is some data that is NOT in the upcoming 2019 Mobile Internet Phenomena Report. This post focuses on a subject near and dear to my heart — gaming! We did a spotlight in the last Global Internet Phenomena Report, and the gaming data from region to region was pretty varied; this isn't the case for the Mobile Report.

Topics: Pokemon go, Mobile internet phenomena, Pubg, Fortnite

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